Canadian heat pump owners are overwhelmingly satisfied, with 91% recommending one: survey - Clean Energy Canada

A recent national survey conducted by Clean Energy Canada and Summerhill in late 2025 and early 2026 reveals that Canadian heat pump owners are overwhelmingly satisfied with their installations. Among nearly 3,800 respondents, 91% would recommend heat pumps to others, with satisfaction consistent across various regions, housing types, demographics, and income levels. The primary motivations for installing heat pumps were to reduce energy bills and improve cooling comfort, benefits that most users reported experiencing post-installation. Specifically, 64% had only positive experiences, 22% had mixed experiences, and just 5% reported solely negative experiences. The survey also underscores the critical role of financial incentives in encouraging adoption, with 60% of respondents utilizing federal, provincial, municipal, or utility rebates to offset upfront costs. More than half indicated they would not have installed a heat pump without such support. Experts from Clean Energy Canada emphasize that overcoming initial cost barriers is key to accelerating the transition to cleaner heating solutions. The report concludes that