Did Trump & Musk Open Up A Huge, Important Lane For Rivian? - CleanTechnica

Source: cleantechnica
Author: @cleantechnica
Published: 12/18/2025
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Read original articleThe article from CleanTechnica discusses Rivian’s position in the competitive electric vehicle (EV) market, highlighting concerns about whether the company can break into a mature and heavily contested industry dominated by Tesla and numerous Chinese EV manufacturers. While Rivian has developed high-quality EVs and plans to scale up more affordable models like the R2 and R3 to achieve profitability, the market is now crowded with many compelling EV options from legacy automakers and Tesla’s aggressive pricing strategies. This saturation raises doubts about Rivian’s ability to capture significant market share.
However, the article argues that recent political and market developments involving Elon Musk and Donald Trump may inadvertently create a valuable opportunity for Rivian. Musk’s political controversies have alienated some Tesla customers, potentially driving them toward Rivian as an alternative EV-only brand. Additionally, policy rollbacks on fuel economy standards and the federal EV tax credit, along with legacy automakers scaling back their EV investments (e.g., Ford’s $19.5 billion EV write-off
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energyelectric-vehiclesEV-marketRivianTeslaautomotive-industryclean-technology