Ford and Renault team up on cheaper EVs in a ‘fight for our lives’

Ford and Renault have announced a strategic partnership to develop and produce two affordable Ford-branded electric vehicles (EVs) for the European market, set to launch in 2028. Ford will lead the design efforts while Renault will handle assembly at its northern France factory, utilizing Renault’s Ampere EV technology platform. The collaboration also includes plans to explore joint development of light commercial vehicles. This alliance is part of Ford’s broader initiative to enhance agility and cost efficiency amid increasing competition from lower-priced Chinese EV manufacturers such as BYD and SAIC Motor. Ford CEO Jim Farley emphasized the critical importance of the European market, describing it as the frontline in the global automotive transformation. The partnership aims to accelerate innovation and investment, positioning Ford to remain competitive and secure a sustainable future in Europe’s evolving EV landscape.