Google to buy carbon credits from massive Amazonian reforestation project

Google announced it will purchase carbon credits from a large-scale Amazonian reforestation project as part of its commitment to nature-based carbon removal. This deal was made through an advance market commitment supported by major companies including Google, McKinsey, Meta, Microsoft, and Salesforce. The initiative aims to develop a market for nature-based carbon removal solutions, which, unlike direct air capture projects, focus on natural processes like reforestation to reduce atmospheric CO2. Nature-based carbon removal projects, while promising for their ability to draw down carbon and provide additional benefits such as replenishing aquifers and supporting biodiversity, face challenges in development and long-term viability. Risks include potential damage from wildfires and other environmental disasters. To address these challenges, Google plans to use its DeepMind PerchAI technology to better quantify the biodiversity benefits of the Amazonian reforestation project, enhancing the reliability and impact assessment of such initiatives.