HomeBoost’s app will show you where to save on your utility bills

HomeBoost is a startup co-founded by Selina Tobaccowala that aims to help consumers reduce their utility bills and improve home energy efficiency through a user-friendly app and assessment kit. The process begins with customers receiving a BoostBox containing an infrared camera and a blacklight, which they use to scan their homes for energy inefficiencies such as air leaks and outdated lighting. The app then generates a personalized report with cost-effective upgrade recommendations and available rebates based on the homeowner’s location. This approach addresses a common consumer frustration: receiving utility bills that are higher than neighbors’ without clear guidance on how to reduce costs. HomeBoost offers a more affordable and accessible alternative to traditional home energy audits, charging $99—about a quarter of the cost of in-person assessments—and partners with utilities like Central Hudson and Omaha Public Power District to subsidize or cover these costs for customers. Unlike some conventional auditors, who may focus on upselling HVAC systems, HomeBoost’s app empowers users to take control of the assessment process