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Knicks player Miles McBride launches a location-sharing friendship app to rival Snap Map

Knicks player Miles McBride launches a location-sharing friendship app to rival Snap Map
Source: techcrunch
Author: Lauren Forristal
Published: 11/10/2025

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Knicks player Miles “Deuce” McBride has co-founded a new location-sharing friendship app called Mmotion, designed to help users organically meet people with similar interests in their vicinity. Motivated by his own experience of loneliness as a young rookie in New York, McBride partnered with startup veteran Joe Einhorn to create an app that competes with features like Snap Map and Find My, but with a focus on meaningful social connections rather than superficial social media interactions. Currently in beta with a 1,000-member limit in NYC, Mmotion uses geofencing and state tracking to highlight nearby users who share interests, offers private messaging, and provides a personal timeline of visited locations. The app emphasizes user privacy and safety through encrypted location data, an incognito “Vault Mode” by default, and a “Personas” feature that allows users to share different location information with distinct groups, such as public fans versus close friends. Users apply for membership, select interests, join up to five “Cir

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IoTlocation-sharinggeofencingmobile-appprivacysocial-networkingencrypted-data