Oura launches a proprietary AI model focused on women’s health

Oura has introduced its first proprietary AI model specifically focused on women’s health, integrated into its AI chatbot, Oura Advisor. This new model addresses a wide range of reproductive health topics, from early menstrual cycles to menopause, by combining established medical standards, clinical research, and biometric data such as sleep, activity, cycle, pregnancy, and stress trends. The model is available through Oura Labs, an opt-in experimental feature within the Oura app, and is designed to provide personalized, supportive, and non-dismissive insights without serving as a substitute for professional medical diagnosis or treatment. The development of this women’s health AI model reflects Oura’s recognition of the growing demand for tailored health guidance, particularly as women in their early twenties have become the company’s fastest-growing user segment. According to Oura’s chief medical officer, Dr. Ricky Bloomfield, the model represents a significant advancement in responsibly deploying AI in health by integrating trusted clinical science with longitudinal biometric data unique to Oura users. The