Tesla Sales Continue to Decline in Key Markets - CleanTechnica

Tesla’s recent efforts to stimulate demand through new and upgraded models, including the Model Y L in China and cheaper, simplified versions of the Model 3 and Model Y, have not yet reversed declining sales trends in two of its key markets. In China, Tesla’s deliveries fell by 6.9% in the third quarter of 2025 compared to the same period in 2024, totaling 169,294 vehicles. This decline is notable given that China represents 34% of Tesla’s vehicle business, and overall sales for the first three quarters of the year were down 6% year-over-year, indicating worsening performance despite recent product updates. In Europe, Tesla’s sales also declined significantly. Composite data from 13 European countries—including major markets like the UK, Germany, and Norway—showed a 16% drop in Tesla sales from 34,752 units in September 2024 to 29,212 units in September 2025. Tesla’s market share in these countries