Tesla's Change in Market Share in 13 European Countries - CleanTechnica

The article from CleanTechnica analyzes Tesla's market share trends in the pure electric vehicle (EV) segment across 13 European countries during January of 2024, 2025, and 2026. The key finding is a consistent decline in Tesla’s share of the EV market in most countries over this period. For example, Tesla’s market share in the UK dropped from 7.6% in January 2024 to 2.5% in January 2026, and in Norway from 21.6% to 2.9%. Similar downward trends were observed in countries like the Netherlands, Germany, Denmark, and Portugal. Out of the 13 countries examined, 11 showed a lower Tesla market share in January 2026 compared to January 2024, indicating a broad and significant market share erosion. The article emphasizes that this decline is not simply due to seasonal fluctuations or an overall downturn in EV sales, as the comparison is made between the same month across consecutive