Tesla's Germany Sales Down 72% From Their Peak! - CleanTechnica

Source: cleantechnica
Author: @cleantechnica
Published: 1/9/2026
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Read original articleTesla’s sales in Germany, Europe’s largest auto market, have experienced a dramatic decline since their peak in 2022. After reaching a high of 69,965 units sold that year, Tesla’s sales dropped to 63,685 in 2023, then plummeted further to 37,574 in 2024, and finally fell sharply to just 19,390 units in 2025. This represents a 72% decrease from Tesla’s best sales year in Germany, signaling a significant collapse in the company’s market performance in the region.
The decline is particularly notable given the optimism surrounding Tesla’s expansion in Europe, especially with the opening of the Giga Berlin factory, which initially suggested a positive growth trajectory. However, despite expectations that the refreshed Model Y would help Tesla rebound, sales continued to fall year after year, culminating in a near 50% drop from 2024 to 2025. This downward trend contrasts with the broader European EV market growth and highlights
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energyelectric-vehiclesTeslaGiga-Berlinrenewable-energyEV-marketautomotive-sales