Articles tagged with "user-experience"
Mirror founder Brynn Putnam to unveil her gaming hardware startup at TechCrunch Disrupt 2025
Brynn Putnam, founder of the fitness hardware company Mirror, is set to unveil her new gaming hardware startup at TechCrunch Disrupt 2025 in San Francisco. Seven years after Mirror’s debut at the same event—which led to a $500 million acquisition by Lululemon—Putnam is shifting focus from individual fitness to fostering in-person social connections through technology. Her new venture, still in stealth mode, aims to create consumer gaming hardware that encourages face-to-face interaction, countering the trend of screen isolation. She emphasizes using mature, affordable components combined with innovative user experiences, inspired by Nintendo’s approach of “withered technology with lateral thinking.” Putnam’s new project reflects a broader cultural shift toward valuing shared experiences and human connection, leveraging advances in display technology, AI, and hardware affordability. The gaming space is a natural extension of her expertise in motivating behavior change and creating engaging group experiences, as demonstrated by her work with boutique fitness and Mirror’s virtual classes. Investor confidence
gaming-hardwareconsumer-electronicsinteractive-devicesAI-technologyhardware-startupconnected-devicesuser-experienceHyundai Motor Brings Retro Arcade Fun With INSTEROID Concept Car to gamescom 2025 - CleanTechnica
Hyundai Motor is making its debut at gamescom 2025 with a unique presence in the Retro & Family Area, featuring the INSTEROID concept car alongside a self-developed INSTEROID Retro Arcade game. This initiative marks Hyundai as the first automotive company to secure a solo spot in this section of the event, blending vintage gaming aesthetics with automotive innovation. The arcade game, inspired by classic maze games, allows players to evolve the INSTER sub-compact EV character into the INSTEROID and complete missions by navigating mazes and trapping bosses. The game’s audiovisual elements are drawn directly from the INSTEROID’s user experience design, and it is presented in a classic arcade machine format to enhance immersion. Hyundai also plans to engage visitors by transforming top players’ likenesses into in-game characters and showcasing the concept car’s unique UX features, such as the integrated BeatHouse sound system. This gaming initiative reflects Hyundai’s strategic shift toward digital storytelling and brand engagement aimed at younger, digitally native audiences. By
energyelectric-vehicleHyundaiconcept-cardigital-storytellinggaminguser-experienceAqua lần đầu ra mắt điều hòa điều khiển bằng giọng nói
IoTsmart-homevoice-controlenergy-efficiencyair-conditioningAI-technologyuser-experienceOpenAI explains why ChatGPT became too sycophantic
OpenAIChatGPTAI-behaviorsycophancyartificial-intelligencetechnology-ethicsuser-experienceSnapchat abandons plans for a simplified version of its app
Snapchatapp-developmenttechnology-newsuser-experiencesocial-mediadigital-trendsproduct-updates